Looking for some instant winners? Some classics? Some crowd pleasers? You’ve found yourself in the right spot! These products have stood the test of time by proving themselves as suitable companions to large events, employee gift packs, school orientation days, client celebratory gifts and all other occasions.
To make things easier for you we’ve given you some ideas below…
Branded Face Masks
A 2021 study found that 57% of consumers would be more likely to do business with the advertiser who gave them a custom face mask. Currently, over 80% of consumers say they wear all or most of the time in public so given that they aren’t expected to disappear as the outdoors safety accessory any time soon, masks are both a smart promotional product to invest in and a useful and needed product for consumers.
Further, high quality, branded masks have an estimated 4,235 impressions per promo mask over its lifetime. Once an annoying necessity, a high quality, attractive, and trendy mask actually has the opportunity to give your brand a huge boost in visibility.
USB Drives
Thought they were things of the past? Think again. Data finds 56% of consumers would choose a USB drive over a power bank. And it’s not just a trend we see with older generations. The ASI survey finds that at least half of Generation Z and Millennials would still choose a USB drive.
Our biggest takeaway from these findings is that it’s not always about what’s cool and new when it comes to technology. There are items that are continuously best sellers for a reason, and it’s important not to forget that. USB drives are versatile, useful and people hold onto them, so don’t count them out when planning your promotional tech items.
Promotional Apparel
Promotional outerwear is kept by consumers for an average of 16 months – a tremendous shelf life! Over that time, they generate an average of 6,100 impressions. That’s 6,100 eyeballs that will see your brand for each logoed outerwear product you give out.
If you decide to invest in outerwear, you’ll want to keep the following style trends in mind for 2022:
- Jackets – All inclusive sizing matters. Consider offering extended size choices, or invest in jackets with belts, allowing for more size versatility.
- Synthetic down – Puffer jackets are the latest trend among consumers. Allergies and animal rights have steered many consumers away from real down products. Synthetic down is seen as a convenient, easy to care for alternative.
- Lightweight – Consumers are looking for lightweight outer layers. There’s a demand for lighter weight knits as well as water-repellent fabrics.
