Branding Guide Every product in the Promoshop® Catalogue can be branded with your logo or message. There may be one or more styles of Branding to choose from, depending upon your requirements. Select your branding style when adding each item to your shopping trolley. Just click on the product image to bring up the Printing & Branding alternatives for that product, select the type and number of colours from the price table and click 'Save & Return' to add this price to the total cost for that item. The setup costs are shown separately for each printing and branding option. These vary according to the number of colours chosen and/or the number of positions for printing. Common types of Printing & Branding are summarised below: Clothing & Caps Metal, Plastic and Wooden Premiums Leather, PU and PVC items Glassware & Coffee Mugs Special 4 Colour Process Items CLOTHING & CAPS: Screen Printing The cheapest form of printing on clothing. When considering screen printing on clothing, please note that there are limitations in reproducing fine detail and colour registration because we are printing on flexible, coarse weave material. Sometimes logos must be simplified or altered to give better registration, and if this is the case you will be advised by Email or fax. Plastisol Printing Here a Plastisol transfer is heat-applied to the article. Used when detail is too intricate for screen printing. Embroidery Used as the best quality branding alternative on clothing such as polo shirts and caps. Embroidery costs vary with 'stitch count' (which increases with size). To provide an easy to follow guide we have used a drop down menu of increasing sizes for you to select - just click on the size closest to your desired Logo size. Promoshop� will confirm any embroidery size if necessary once we receive your actual Logo artwork. METAL, PLASTIC & WOODEN PREMIUMS: Pad Printing Up to 4 colours on hard items like pens, golf balls, plastic or metal items. This is the most common method for branding colour logos to a maximum size of 50mm. Screen Printing Items with print areas larger than 50mm must use screen printing. Please note, that registration is less exact, and print areas must be flat. Laser Engraving Commonly used on metal pens to a maximum logo size of 30 mm. Laser engraving brings up the base colour of the logo in the engraving. If you want your logo greater than 30mm in size please call 1800 300 025 for an estimate. LEATHER, PU & PVC ITEMS: Foil Stamping or Embossing Can be done in gold or silver. This is the highest quality branding for leather or PU 'leather look' items Screen Printing Sometimes used when one or more colours are required. A cheaper alternative for PVC items such as compendiums. GLASSWARE & COFFEE MUGS: Decal Printing Here a decal transfer is printed in the desired number of colours and then fired onto the mug or glass. Decals can be made in 1-4 spot colours or even 4 colour process. Logos are commonly applied as 'one position' or half wrap decals or 'two positions' (front and back) full wrap decals. A full wrap decal enables you to use a Logo on the front and a message on the back of the mug or glass; a Logo in both positions, or a full wrap design all the way round. Special decals may be used on glassware to give either a 'frosted Logo' look or a 'frosted glass' look with Logo in clear reverse. SPECIAL 4 COLOUR PROCESS ITEMS: 4 colour process is available for a number of special items such as mouse mats, coasters, fridge magnets, and match books. These items each carry 4 colour process price lists linked to each product. Ordering Trading Terms Branding Guide Artwork Guide Help Desk Contact Us Trade Mark Disclaimer Privacy Statement Other Promotional Services